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Addicks sign 'fantastic' sponsorship deal

PARTNERSHIP: Meillio Teresa, MD of Llanera UK, left, with Richard Murray, chairman of Charlton PLC, show off new "home" shirt. Picture: MATT WALKER
PARTNERSHIP: Meillio Teresa, MD of Llanera UK, left, with Richard Murray, chairman of Charlton PLC, show off new "home" shirt. Picture: MATT WALKER

CHARLTON have signed a four-and-a-half year sponsorship agreement with Spanish property company Llanera SL from Valencia. .

The deal is the biggest in the Addicks' history and is worth at least £6.6m, which could increase thanks to a progressive bonus structure based upon club success. There is also an option to extend the contract to 2013.

Llanera, who will shortly be opening new offices in Maidstone, are no strangers to sport - for the past two years they have been major partners to their local club Valencia.

Charlton plc chairman Richard Murray said: "This is a fantastic deal for the club, not only in financial terms but also because there is such a close synergy between the aspirations of our football club and those of Llanera."

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